Welcome to The No-BS Business Club!

Your go-to hub to build your email list, create highly-converting marketing funnels, produce less content (that has even greater impact), and make more money in your online business.


Hey friend!

Phew, you don’t need to spin your wheels in your online business, wasting loads of time, money, and energy (not to mention the wear and tear on your eyes 😵‍💫) trying to figure out how to market your business.

You don’t need to try every strategy or trend — or be on social media 24/7.

You can grow your online business using my cozy, chill marketing strategies (that actually work) — strategies that help you grow an email list that actually clicks on your offers (& buys!), replies, and looks forward to every new email you send.

The No-BS Business Club is your go-to hub for:

  • proven digital marketing strategies,

  • behind-the-scenes intel into the method of my marketing madness, and

  • helpful guidance on how to actually grow your online business.

If you want to know the why behind what I do to market my multi 7-figure digital products business online, this is the place to find out.

This is where you’ll learn the best business strategies that will save you time, money, and a whole lotta effort.

Hi, I’m Sam 👋

I was a miserable corporate lawyer, until a scary plane incident somewhere over the Atlantic ocean shook me awake to take control over my life.

In 2016, I kicked off my drab lawyer flats to start a health coaching business online. But when people started asking me more about how I formed my LLC, rather than hiring me to be their health coach — it sparked my greatest career pivot yet...

Enter: Sam Vander Wielen LLC, my digital contract template shop.

In 2017, I started my legal templates business and ever since have helped over 350,000 online coaches, course creators, service providers, and makers become legally protected through my DIY contract templates and the Ultimate Bundle®.

42,000+ email subscribers and over $8 million in sales later... I have a lot to teach you about email marketing, funnels, and running a business no matter what else life hands you.

I’ve been through so many life challenges (ie, brain surgery, losing both of my parents within a year, the list goes on!) that I’ve really come to appreciate doing things that light you up, not what’s expected of you.

The No-BS Business Club is the resource I wish I had when I started my business.

I’m sort of known for my cozy, chill marketing strategies — that work ;)

No matter what’s happening in the world, economy, or on social media — my strategies have survived the test of time.

Attorney of 12 years, online biz owner, YouTuber, host of On Your Terms® podcast — and the author of the upcoming book, When I Start My Business, I’ll Be Happy: A Practical, No-BS Guide to Successful Online Entrepreneurship (Hachette/GCP, releasing April 2025).

Thanks for reading On Your Terms®! Subscribe for free to receive new posts and support my work.

Thanks for Being Here

Me & my son, Hudson, in our happy place at home on Long Island

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Thanks for reading The No-BS Business Club! Subscribe for free to receive new posts and support my work.

Where to Start

After you subscribe, read this welcome post and introduce yourself in the comments!

xo,

Sam

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a newsletter for online entrepreneurs to learn proven digital marketing strategies, without all the hustle or "hey girl" DMs

People

Founder of Sam Vander Wielen LLC and The No-BS Business Club, a newsletter about marketing for online business owners.