There can be so much pressure to engage with people offering the same professional services that you do online – especially when you’re starting out. I’m here to tell you that “community over competition” is BS. Don’t listen to it. That doesn’t mean you can’t be polite and friendly with other people doing what you do, but at the end of the day, they’re not your clients and they’re never going to be your clients. You only have a finite amount of time and energy to spend professionally, so why waste it on your competition? Taking a step back will be better for you in more ways than one. It can feel counterintuitive so here are my six tips for navigating online communities and social media and an explanation of why each one is the right thing to do.
I reached out for questions on this topic, so I also answer a few of those on this episode. I explain how avoiding consuming the work of your competitors will make you feel healthier in the long run and how it’ll lead to you doing better work and I also lay out how you can still be friends with your competition just because you’re not necessarily seeing their Instagram posts any more!
In this episode, you'll hear…
03:16 - Engaging with your competition online
09:45 - The pitfalls of being a follower
14:43 - Dealing with analysis paralysis
17:46 - Standing out from the competition
21:50 - Outsourcing market research
24:16 - Connecting with your ideal clients
25:44 - What to do when your competition buys your product
29:34 - Answering your questions
LEARN:
Join my free Legal Workshop “5 Steps to Legally Protect & Grow Your Online Business” here
Read Sam's Blog for the latest legal tips, podcast episodes & behind the scenes of building her 7-figure business.
Listen to our customer stories to see how getting legally legit has helped 1000s of entrepreneurs grow their own businesses.
CONNECT:
Follow Sam on Instagram for legal tips, business-building advice & daily food + Hudson pics.
Like us on Facebook
Follow my podcast, On Your Terms, on Instagram so you catch all our episodes
Subscribe and follow on all podcast platforms and activate notifications for new episodes
Apple Podcasts
Spotify
Google Podcasts
FAV TOOLS:
Kajabi // use Kajabi to sell your course, program, or even build your entire website. Get a 30-day free trial with my link.
SamCart // what I use for my checkout pages and payment processing and LOVE. And no, not because it’s my name.
ConvertKit // what I use to build my email list, send emails to my list, and create opt-in forms & pages.
DISCLAIMER: Although Sam is an attorney she doesn’t practice law and can’t give you legal advice. All episodes of On Your Terms are educational and informational only. The information discussed here isn’t legal advice and isn’t intended to be. The info you hear here isn’t a substitute for seeking legal advice from your own attorney.
On Your Terms is a production of Crate Media.
Mentioned in this episode:
2024 Birthday Promo Ad
Join now at https://www.samvanderwielen.com/ultimatebirthday
Share this post